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Now America - Seniors

Now America - Seniors features consumers age 55+ in households across America. These consumers have seen some of the most dynamic economies in their lifetimes, and are in a position to be the purchase opinion leaders for their friends and families based on all of their experiences.

SEGMENTS

Data card currency: US Dollar

28,163,794

Universe / Base Rate

$85.00/M

2,098,875

Monthly Hotline

+ $10.00/M

LIST TYPE

Consumer

SOURCE

Multi-sourced through surveys & credit card transactions

GEOGRAPHY

Domestic (US)

DATA CARD MAINTENANCE

Data card update frequency

MONTHLY

DESCRIPTION

Now America - Seniors will bring your offer to a group of extremely experienced consumers.  They are much more aware of economic issues, health issues, fitness issues, technology & telecommunications than the generation that came before them.

They have lived through some of the most dynamic economic, social and political events than most other generations, and they have learned to be an economic survivor.

They will respond with frequency, and loyalty to offers that make sense to them for pets, animals, children, apparel, college savings plans, investments, travel, credit cards, entertainment, gifts, collectibles, housing, donations to causes and candidates, automobiles, and more.

SELECTS

AGE

$8.00/M

CREDIT CARD BUYERS

$8.00/M

ETHNICITY

$10.00/M

GENDER/SEX

$8.00/M

GEO SELECT

$8.00/M

HOME OWNER

$8.00/M

HOUSEHOLD INCOME SELECT

$8.00/M

LENGTH OF RESIDENCE

$8.00/M

LIFESTYLE SELECT

$10.00/M

MAIL ORDER BUYERS

$8.00/M

MONTHLY HOTLINE

$10.00/M

PRESENCE OF CHILDREN

$8.00/M

REGIONAL

$8.00/M

SCF

$8.00/M

STATE

$8.00/M

ZIP

$8.00/M

UNIT OF SALE INFORMATION

Unit of sale information is not available

GENDER PROFILE

Male:

50%

Female:

50%

AVERAGE INCOME

Value:

$68,000.00

MINIMUM ORDER

Quantity:

5,000

Value:

$0.00

COMMISSIONS

Broker:

20%

Manager:

0%

Agency:

10%

NET NAME ARRANGEMENTS

Net Name is allowed

Floor:

85%

Min Qty:

50,000

Run Charges:

$15.00/M

EXCHANGES

Exchange is not allowed

REUSE

Please inquire

TELEMARKETING

Please inquire

CANCELLATION

Charges:

$200.00/F

KEY CODING

Key Coding is not available

ADDRESSING

EMAIL

$55.00/F

FTP

$55.00/F

SPECIAL INSTRUCTIONS

Commissions, Credit Policy - 20% commission to recognized brokers. Cancellation Charges: Cancellation before mail date: $200.00 flat fee, plus $15.00/M run charges, plus output media, shipping, and handling charges. Cancellation after mail date incurs full charge. Prepayment required for all first time renters.

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Contact: Patrick Kagan   |   Email: Patrick@pklistmarketing.com   |   Phone: 224-217-5063   |   Fax: 847-759-0893
Copyright 2009 PK List Marketing, Inc.