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America's Empty Nesters

Empty Nesters are one of the largest growing demographics in the USA today. They have the income, and lifestyle discretions to purchase the things in life that they enjoy. With their own children out of the house, they are free to update the house, renovate their living space, travel more, or spoil the new grandchildren.

SEGMENTS

4,997,000

Total Universe / Universe Rate

$90.00/M

416,000

Monthly Hotline

+ $10.00/M

MEDIA TYPE

Consumer

SOURCE

Compiled lists, Lifestyle questionnaire

GEOGRAPHY

USA

DATA CARD MAINTENANCE

Update Frequency

MONTHLY

DESCRIPTION

America's Empty Nesters brings one of the most influential consumer groups to you…the empty nesters. These Empty Nesters are financially the most well off they have been in their entire lives, and they are spending aggressively as they turn the pages of the next chapters of their lives. With new found freedom, and no time to waste America's Empty Nesters lets you reach people who enjoy traveling, redecorating or turning the kid’s room into the new media room. They are now enjoying the freedom of buying luxury vehicles, or spending their discretionary income on their new grandchildren. America's Empty Nesters make the perfect targets for offers for credit cards, travel, time shares, magazines, pets, financial planning services, grandchildren, automobiles, retirement, medical and health products, home improvements, etc.

SELECTS

AGE

$8.00/M

ETHNICITY

$8.00/M

GENDER/SEX

$8.00/M

GEO SELECT

$8.00/M

Grandparent

$8.00/M

HOUSEHOLD INCOME SELECT

$8.00/M

LIFESTYLE SELECT

$10.00/M

MAIL ORDER BUYERS

$10.00/M

MONTHLY HOTLINE

$10.00/M

Magazine Subscribers

$8.00/M

Mail Order Donor

$10.00/M

Military Veteran

$10.00/M

OCCUPATION

$8.00/M

PHONE NUMBER

$25.00/M

Religion

$8.00/M

GENDER

Male

50%

Female

50%

AVERAGE INCOME

Value

$75,000.00

MINIMUM ORDER

Minimum Quantity

5,000

Minimum Price

$0.00

COMMISSIONS

Broker

20%

Agency

10%

NET NAME ARRANGEMENTS

Net Name is allowed

Floor

85%

Minimum Quantity

50,000

Run Charges

$15.00/M

EXCHANGES

Exchange is not allowed

REUSE

Please inquire

CANCELLATION

Charges

$200.00/F

KEY CODING

Key Coding is not available

ADDRESSING

FTP

$55.00/F

EMAIL

$55.00/F

SPECIAL INSTRUCTIONS

Commissions, Credit Policy - 20% commission to recognized brokers. Cancellation Charges: Cancellation before mail date: $200.00 flat fee, plus $15.00/M run charges, plus output media, shipping, and handling charges. Cancellation after mail date incurs full charge. Prepayment required for all first time renters.

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Contact: Patrick Kagan   |   Email: Patrick@pklistmarketing.com   |   Phone: 224-217-5063   |   Fax: 847-759-0893
Copyright 2009 PK List Marketing, Inc.